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Tag Archives | Advertising and Marketing

News: Congratulations to Tenorshare for Winning French Design Award | CitizenWire

NEW YORK, N.Y. /CitizenWire/ — Tenorshare is proud to share that its brand visual system has won French Design Award, reflecting on its innovation and dedication to great user experiences. “The award reflects our team’s effort to create functional and visually appealing products. As a highly adaptable smartphone solutions brand, Tenorshare has always aimed to […]

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RMA Hired by Town of Lake Park’s CRA for Professional Consulting Services : National News

POMPANO BEACH, Fla., Oct. 30, 2024 (SEND2PRESS NEWSWIRE) — The award-winning economic development firm, RMA (rma.us.com), is proud to have been selected by the Town of Lake Park’s Community Redevelopment Agency (CRA) to create a Marketing, Communications, and Public Relations Plan, which will further the goals outlined in the CRAs recently updated Master Plan. RMA […]

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FormFree announces enhancements to customer acquisition marketplace, FormFree Exchange : National News

ATHENS, Ga., Oct. 25, 2024 (SEND2PRESS NEWSWIRE) — FormFree®, a leader in financial technology since 2007, today announced several enhancements to its customer acquisition marketplace, FormFree Exchange (FFX). Topping the list of enhancements is the auto-matching capability, connecting borrowers and lenders in seconds.

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Neotrope and Send2Press Announce 2025 JL Simmons Nonprofit PR Grants on 25th Anniversary Supporting Worthy Causes

TEMECULA, Calif., Oct. 18, 2024 (SEND2PRESS NEWSWIRE) — Neotrope®, a 40+ year old marketing and entertainment company, announced today that it is now accepting applications from U.S. based 501(c)(3) charities “doing good” for its JL Simmons Nonprofit PR Grants program. For 2025 ten worthy causes will each receive $3,000 of in-kind donations for PR and […]

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News: ProPair’s Q2 2024 Impact Study Reveals Significant Gains in Sales Conversions with Predictive Lead Assignments | CitizenWire

SAN CARLOS, Calif /CitizenWire/ — ProPair, the fastest way for marketing and sales leaders to implement predictive AI, has released its Q2 2024 Impact Study, showcasing a substantial 46% improvement in sales conversions using Predictive Lead Assignments compared to standard lead assignment methods. This breakthrough underscores the growing importance of data-driven decision-making in sales strategies.

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ProPair’s Q2 2024 Impact Study Reveals Significant Gains in Sales Conversions with Predictive Lead Assignments

SAN CARLOS, Calif., Sept. 19, 2024 (SEND2PRESS NEWSWIRE) — ProPair, the fastest way for marketing and sales leaders to implement predictive AI, has released its Q2 2024 Impact Study, showcasing a substantial 46% improvement in sales conversions using Predictive Lead Assignments compared to standard lead assignment methods. This breakthrough underscores the growing importance of data-driven […]

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News: Trolls Ramp Up Character Assassination Attempts and Hijack LinkedIn Pages – Employers and Employees Equally at Risk | CitizenWire

IRON COUNTY, Utah /CitizenWire/ — As if doxing wasn’t bad enough with home addresses and cellphone numbers posted online by cyberbullies, Rockwood Communications Counsel, Inc., warns that troll farms can quickly fuse an individual, or company to manipulated, information, including impersonating LinkedIn accounts, making it virtually impossible for online searchers to find the real you […]

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News: Digital Warlock Arrives in Las Vegas – and sponsors the Ready, Set, Expo Event | CitizenWire

HENDERSON, Nev. /CitizenWire/ — Digital Warlock, a global digital marketing firm celebrating over 25 years in the Internet industry, recently made the decision to move to sunny Las Vegas, Nevada as its new home. As a new member of the local community, Digital Warlock also made a transition in its business approach – for the […]

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News: Navigo Marketing Announces the Expansion of its Retail Media Network (RMN) Services to include Ulta and Sephora | CitizenWire

GREENVILLE, S.C. /CitizenWire/ — Navigo Marketing (“Navigo”), one of the top agencies for Beauty and Wellness brands in the United States, today announced the expansion of its Retail Media Network (RMN) Services. Navigo has made a name for itself in the Amazon Beauty space with its deep beauty expertise.

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News: Millions of owner-operated small businesses in the U.S. face looming shut down, according to SBEN | CitizenWire

LEWES, Del. /CitizenWire/ — Introducing The Small Business Exchange Network (SBEN): A groundbreaking solution designed to revolutionize the way small businesses are bought, sold and transferred. The challenges faced by small business owners in the United States are growing, with less than 20% of small businesses listed for sale actually finding buyers under current business […]

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News: PIC’s WooSOS Plugin Streamlines Ecommerce Through WooCommerce and SOS Inventory Integration | CitizenWire

PITTSBURGH, Pa. /CitizenWire/ — PIC proudly introduces WooSOS™, a powerful WordPress® Plugin that streamlines inventory management and order processing for businesses using WooCommerce® and SOS Inventory™. WooSOS simplifies online order fulfillment by pushing orders from WooCommerce – an ecommerce plugin – into SOS Inventory, an inventory management application.

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News: Alliance Group’s Oscar Lievano Joins the Georgia First Generation Foundation to Empower First-Generation Students | CitizenWire

LAWRENCEVILLE, Ga. /CitizenWire/ — Alliance Group proudly announces that its esteemed Spanish Marketing Expert, Oscar Lievano, has been appointed as the Marketing and Development Committee Chair on the Board of Directors of the Georgia First Generation Foundation. This appointment underscores Alliance Group and Oscar’s commitment to community engagement and educational empowerment, especially for first-generation students.

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News: Alliance Group’s Carlos Vazquez Elected to The University of Georgia’s Latino Alumni Council | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Alliance Group is proud to announce that Carlos Vazquez, its esteemed Marketing Coordinator, has been elected to the University of Georgia’s Latino Alumni Council. Carlos will serve a two-year term, spanning July 2024 to July 2026. The University of Georgia Alumni Association extended their heartfelt congratulations to Carlos.

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News: Direct Mail Benchmark Report 2024 reveals 61% of marketers have increased direct mail investments in the last year | CitizenWire

MINNEAPOLIS, Minn. /CitizenWire/ — New industry research commissioned by SeQuel Response and conducted by ISG Research shows 61% of marketers have increased direct mail investments in the last year, up 12% from 2023 data. The 2024 Direct Mail Marketing Benchmark Report provides an analysis of the current direct mail marketing landscape.

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News: Floify’s head of marketing Courtney Dodd named to HousingWire’s 2024 Marketing Leaders list | CitizenWire

BOULDER, Colo. /CitizenWire/ — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that its Head of Marketing, industry veteran Courtney Dodd, has been named to HousingWire’s 2024 Marketing Leaders list. The award celebrates the industry’s most creative and influential marketing minds who have demonstrated a track record of transforming brands, leading teams and […]

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News: Dark Matter Technologies VP of Marketing Wes Horbatuck honored as HousingWire Marketing Leader | CitizenWire

JACKSONVILLE, Fla. /CitizenWire/ — Dark Matter Technologies (Dark Matter), an innovative leader in mortgage technology backed by time-tested loan origination software and leadership, today announced that its vice president of marketing, Wes Horbatuck, has been honored by HousingWire as one of its 2024 Marketing Leaders.

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News: Depth promotes Johnna Szegda to vice president role | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies within the residential mortgage finance, financial technology (fintech) and regulatory technology (regtech) industries, announced the promotion of Johnna Szegda to vice president.

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News: RMA Hired by Downtown Kissimmee CRA for Branding & Marketing Strategy | CitizenWire

POMPANO BEACH, Fla. /CitizenWire/ — The award-winning economic development firm, RMA (rma.us.com), is proud to have been selected by the Downtown Kissimmee CRA (DKCRA) to create a Branding and Marketing Strategy for the district, which also includes the Historic Downtown Kissimmee area. RMA boasts a proven track record of success, having revitalized numerous cities and […]

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News: Courtney Dodd, Floify’s head of marketing, named a PROGRESS in Lending Sales, Marketing and PR Trailblazer | CitizenWire

BOULDER, Colo. /CitizenWire/ — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that its Head of Marketing, industry-veteran Courtney Dodd, has been named a 2024 Sales, Marketing and PR Trailblazer award honoree by PROGRESS in Lending. Now in its fifth year, the award recognizes the top sales, marketing and public relations executives making […]

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News: New Insurance Lead Generation Company Increases Online Visibility for Niche Insurance Agencies and Carriers | CitizenWire

SCOTCH PLAINS, N.J. /CitizenWire/ — Insurerants (Insurerants.com) combines the expertise of two industry veterans, JT Images and PL Communications, known for web design, SEO services, and content optimization tailored for insurance lead generation. With over two decades of joint experience, the partnership provides insurance professionals with the tools and strategies needed to increase sales in […]

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News: Alliance Group Promotes Travis Grenier to Vice President of Marketing | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Alliance Group, a leader in the life insurance and annuity sectors, is thrilled to announce the promotion of Travis Grenier to Vice President of Marketing. Grenier, a ten-year veteran at Alliance Group, has been instrumental in developing the company’s internal video marketing production studio and program, setting a new standard in […]

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News: Carlos Vazquez Enters New Role as Marketing Coordinator at Alliance Group | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Alliance Group, a leading IMO in the life insurance and annuity sectors, is pleased to announce Carlos Vazquez’s transition to a full-time role as Marketing Coordinator within the company’s esteemed marketing team. After an impactful 15 months serving as a Special Assistant to the CEO, Vazquez will now lend his talents […]

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News: Chrissy Disco Promoted to Alliance Group VP of Agent Experience | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Alliance Group, a leading national IMO in the life insurance industry, recently announced the promotion of Chrissy Disco to Vice President of Agent Experience. Having dedicated nine years to the company, Disco has been a cornerstone in establishing a cohesive style and brand identity for Alliance Group in her previous role […]

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News: Mortgage Industry Veteran Sara Holtz Joins Optimal Blue as Chief Marketing Officer | CitizenWire

PLANO, Texas /CitizenWire/ — Optimal Blue announced today that it has appointed Sara Holtz as chief marketing officer. As a seasoned marketing and communications leader, Holtz brings more than 20 years of career experience, including a decade of driving change in the mortgage industry. As chief marketing officer, Holtz will drive unified marketing and communications […]

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News: Sports Parenting Email Newsletter Surpasses 3.5M Subscribers, Now the most read Newsletter in Youth Sports | CitizenWire

PLANO, Texas /CitizenWire/ — Six months ago iSport360 partnered with Stack Sports to launch a free weekly newsletter which has now become the largest sports parenting newsletter in youth sports today. With 3.5 million sports parent readers, many of whom are also coaches and sports organizers, the newsletter focuses on helping families play more and […]

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News: Beach Automotive Acquiring Jud Kuhn Chevrolet Dealership | CitizenWire

RALEIGH, N.C. /CitizenWire/ — In a buy-sell by the dealer group, Beach Automotive has purchased the dealership formally known as Jud Kuhn Chevrolet. The dealership was renamed to Beach Chevrolet on finalizing the purchase, January 24, 2024. The dealership, same as the dealer group, will be digitally represented by Sokal, an automotive advertising agency based […]

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News: Fineshare FineVoice Embraces its New 1.5 Version Upgrade as a Versatile AI Voice Studio | CitizenWire

LOS ANGELES, Calif. /CitizenWire/ — The usage of audio is in-depth in different areas. However, making voiceovers takes lots of time and is highly skilled. Creators who tried dub can’t always get satisfying results and creators with speech difficulty cannot dub. Moreover, hiring voice actors is expensive. As an intelligent software company, Fineshare brings a […]

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News: Depth 2023 growth drives key hires in strategic marketing and content development as residential mortgage and real estate industries poise for reboot | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies in the residential mortgage finance, financial technology (fintech), real estate technology (REtech) and related regulatory technology (regtech) industries, will close 2023 with a significantly larger internal team and client roster in anticipation of continued […]

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News: Black-Owned Consulting Firm Thinkzilla Celebrates 11 Years of Advancing Racial Equity and Economic Opportunity | CitizenWire

PHOENIX, Ariz. /CitizenWire/ — For the past 11 years, CEO Dr. Velma Trayham and her team at Thinkzilla Consulting have been addressing inequality by building and managing programs with the support of public and private partnerships, advancing economic opportunities across diverse and underserved U.S. communities. In addition to the many holidays this month, Dr. Trayham […]

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News: Transforming Content Marketing: Meet Yaa Boakye and Lauren Wallett, the Visionaries Behind Creatrix Prescriptive AI | CitizenWire

NEW YORK CITY, N.Y. /CitizenWire/ — Creatrix SaaS announces the world’s first custom-built prescriptive AI: a visionary collaboration between Lauren Wallett and Yaa Boakye. Creatrix is a revolutionary Prescriptive AI platform that is set to transform creative content marketing.

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News: Gemoo Introduces Wordance: 100% FREE to Transform Plain Text into Engaging Music-Synced Videos and GIFs in Minutes | CitizenWire

LOS ANGELES, Calif. /CitizenWire/ — Gemoo, the developer of FocuSee, announced the launch of Wordance, a revolutionary AI-powered tool designed to empower users to create captivating music-synced videos and GIFs from plain text effortlessly. Whether for an indie hacker, startup team member, digital marketer, or content creator, Wordance is the go-to solution for generating attention-catching […]

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News: Floify taps Courtney Dodd as head of marketing to reinvigorate brand presence | CitizenWire

BOULDER, Colo. /CitizenWire/ — Floify, the mortgage industry’s leading point-of-sale solution, today announced that Courtney Dodd has joined its team as head of marketing. With 12 years of experience in the mortgage sector, Dodd is set to spearhead Floify’s marketing initiatives and reinforce its position as an innovator in the field.

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News: Introducing PRToolFinder Community: The first Dedicated Online Hub for PR Tools and Consultation | CitizenWire

MARTINEZ, Calif. /CitizenWire/ — PRToolFinder announced the official launch of its new membership-based platform, PRToolFinder Community. The innovative platform builds upon the PRToolFinder database with the addition of a PR Consultant Directory and Forum functionality to help connect PR consultants and business leaders seeking assistance.

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News: Neotrope and Send2Press expand AI image optimization for its press release distribution services | CitizenWire

TEMECULA, Calif. /CitizenWire/ — Today, Neotrope®, a 40+ year old tech and marketing firm, and Send2Press® Newswire, a 24 year old online newswire service, announce updated use of AI tools for client image optimization, such as upscaling and generative fill to make news images better for social and syndication.

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News: Neotrope and Send2Press caution PR and marketing firms to stop spooking clients with ghost posts | CitizenWire

TEMECULA, Calif. /CitizenWire/ — Today, Neotrope, a 40+ year old marketing firm, and Send2Press Newswire, a 24 year old online newswire service, caution PR and marketing pros about the fallacy of using questionable newswire services to place client news announcements on invisible, pointless news platforms, to scare up false and misleading ROI.

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News: RMA Expands Services to Support CRA Leaders on Compliance Issues | CitizenWire

POMPANO BEACH, Fla. /CitizenWire/ — The award-winning economic development firm, Redevelopment Management Associates (RMA) is proud to announce an expansion of services supporting Community Redevelopment Agencies (CRAs) in the often gray area of statutory compliance. Due to the frequently misunderstood requirements of the CRA statute before, and the more restrictive change to the statute after […]

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News: Jenny Moss joins fintech FormFree as director of marketing | CitizenWire

ATHENS, Ga. /CitizenWire/ — FormFree® today announced the appointment of Jenny Moss as its new director of marketing. The timing of the move comes just as the company is launching its Passport® portable financial ID on October 20 and the FormFree Exchange (FFX), an online marketplace where lenders compete for the business of Passport users, […]

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