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Tag Archives | Advertising and Marketing

News: Jenny Moss joins fintech FormFree as director of marketing | CitizenWire

ATHENS, Ga. /CitizenWire/ — FormFree® today announced the appointment of Jenny Moss as its new director of marketing. The timing of the move comes just as the company is launching its Passport® portable financial ID on October 20 and the FormFree Exchange (FFX), an online marketplace where lenders compete for the business of Passport users, […]

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News: Depth promotes Lindsey Neal and Leslie Colley to executive vice president roles | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies within the residential mortgage finance, financial technology (fintech) and regulatory technology (regtech) industries, announced the promotions of Lindsey Neal and Leslie Colley to executive vice president.

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News: Sports marketing guru turns mystery writer for old guys | CitizenWire

PORTLAND, Ore. /CitizenWire/ — Marketing guru, Jon Spoelstra, has always had a penchant for pushing the outrageous. He wrote “Marketing Outrageously,” a Wall Street Journal bestseller, and now he’s at it again. This time he’s written a series of mystery novels for what he calls “old guys” in the “Old Guys Murder Mystery Series.” This […]

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News: Glynns Thomas Portraits Adds New Studio Location in Downtown Sacramento | CitizenWire

SACRAMENTO, Calif. /CitizenWire/ — Glynns Thomas Portraits, a leading provider of professional headshot and brand photography services, is excited to announce the opening of its second studio location at 717 K Street in Sacramento, CA. This strategic expansion positions them in the vibrant heart of downtown Sacramento, directly across from the Downtown Commons (DOCO) and […]

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News: Sokal, an automotive digital agency, announced today that it has been selected as a certified website provider for the Kia Digital Website Program | CitizenWire

RALEIGH, N.C. /CitizenWire/ — The Kia Digital Website Program gives Kia Retailers greater choices and more flexibility in finding certified providers. As a member of the Kia Digital Website Program, Sokal will be able to provide websites and a variety of advertising options for Kia dealers, such as paid search, programmatic display, social media marketing, […]

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News: Direct Mail Benchmark Report reveals 89% of marketers have increased or maintained direct mail investments in the last year | CitizenWire

MINNEAPOLIS, Minn. /CitizenWire/ — New industry research commissioned by SeQuel Response and conducted by ISG Research shows 89% of marketers have increased or maintained direct mail investments in the last year, up 3% from 2022 data. The 2023 Direct Mail Marketing Benchmark Report provides an analysis of the current direct mail marketing landscape.

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News: A New Powerful Multimedia Tool Expands Content Creators’ Fan Followers and Enriches Community Interactions | CitizenWire

MIDDLETOWN, N.Y. /CitizenWire/ — Gan Jing World announced release of Multimedia Format Hashtag Aggregation, a powerful feature that tags together content across multiple media types: videos, shorts, live streams, articles, blogs, photos, and soon podcasts.

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News: Dovinto Announces Entrance to the U.S. Market, the Completion of its Series A Round and Partnership with Digitl Mediums and Nicole Salmeri | CitizenWire

BAJA CALIFORNIA, Mexico /CitizenWire/ — Dovinto Vinicola Destino is pleased to announce that its award-wining wines are entering the United States market which was facilitated by the successful completion of the first of its institutional fundraising efforts. With its rich heritage and dedication to producing exceptional wines, Dovinto aims to captivate wine enthusiasts across America […]

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News: Elevate Your Addiction Treatment Approach: Discover Soberlink’s Groundbreaking Strategies for the Future of Addiction Medicine, Featured in USA Today’s Mental Health Magazine | CitizenWire

HUNTINGTON BEACH, Calif. /CitizenWire/ — Soberlink, a recognized leader in addiction treatment solutions, has been featured in a special edition of USA Today’s Mental Health Magazine focusing on the future of addiction medicine. Soberlink’s state-of-the-art alcohol monitoring system, complete with facial recognition, tamper detection, and AI-powered Advanced Reporting, is defining the future of alcohol addiction […]

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News: 4DDiG Unveils a New Look with Website Redesign for Enhanced User Experience | CitizenWire

NEW YORK, N.Y. /CitizenWire/ — 4DDiG, a leading software solutions provider (a unit of Tenorshare), is excited to announce the launch of its redesigned website and reaffirm their brand concept: “Dig Your Computer = Dig Your Diamond.” These initiatives reflect 4DDiG’s commitment to delivering exceptional user experience and a constant pursuit of innovation.

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News: Depth welcomes Berry College communications major Jasmynn Innis for summer internship | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Depth, the leading provider of consultative B2B marketing, public relations and reputation management services for mortgage fintech innovators, the residential finance industry and technology for emerging regulated markets (regtech), welcomes Berry College communications major Jasmynn Innis as its 2023 summer intern.

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News: Marie Antonette Waite Ignites the 6th Annual Fire-Up Live: Unleashing Powerful Business Connections at Mastermind Event | CitizenWire

SAN DIEGO, Calif. /CitizenWire/ — Renowned personal branding marketing expert, executive film and TV producer, and CEO at Finest Women in Real Estate, Marie Waite, is thrilled to announce the highly anticipated 6th annual Fire Up Live business networking mastermind event. The three-day event, taking place in San Diego, California, is a remarkable experience for […]

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News: HANG Doubles Down on Programming and Brand Engagement for Women’s Sports, Expands Sales and Marketing Team with Industry Vets Sara Gotfredson and Ashley Rutledge | CitizenWire

NEW YORK, N.Y. /CitizenWire/ — Fresh off attracting more than 1 million viewers to its NCAA Women’s Final Four viewing party, HANG, the award-winning fan-athlete community, is welcoming two women steeped in sports and digital marketing to lead a deeper push into women’s sports programming, brand engagement and marketing.

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News: MMI adds video production tool to platform for loan originator promotion | CitizenWire

SALT LAKE CITY, Utah /CitizenWire/ — Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, today announced it has released LO Highlight Reels, an easy-to-use video creation tool for loan originators (LOs) looking for an eye-catching way to share their success and increase their […]

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News: Stack Sports and LifeBrand Announce Partnership to Promote Positive Social Media Presence For Athletes In Their Sports Journey | CitizenWire

PLANO, Texas /CitizenWire/ — Today, LifeBrand, an AI-powered Social Media Cleaning platform, and Stack Sports proudly announce their partnership to empower athletes to use social media intelligently and responsibly. Together, they will be able to help athletes and students use their online presence to their fullest potential by clearing away potentially harmful content that can […]

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News: Leads Fish Launches Cutting-Edge Seller Leads Marketplace for Real Estate Professionals | CitizenWire

DOVER, Del. /CitizenWire/ — Leads Fish, the leading provider of seller leads for real estate investors, is proud to announce the launch of its highly anticipated marketplace. After years of extensive research and development, Leads Fish has created a solution that enables real estate investors to purchase leads with ease and security.

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News: SocialCoach Taps Fintech Exec Andria Lightfoot and Launches AI Driven Social Media Marketing Solution | CitizenWire

SAN CLEMENTE, Calif. /CitizenWire/ — SocialCoach (socialcoach.io), a leading mortgage and real estate social media technology platform today announced the appointment of Andria Lightfoot as company President and Chief Operating Officer (COO) amidst their first-even AI Driven Social Media product launch.

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News: RMS announces California Lottery® could offer its first game option for SuperLotto Plus®, Powerball®, and Mega Millions®, increasing funding for schools | CitizenWire

SACRAMENTO, Calif. /CitizenWire/ — Relationship Marketing Systems, LLC (“RMS”) is pleased to announce that its patented option for jackpot draw games has been submitted for approval to the California Lottery. If adopted, it would be California’s first draw game add-on option. Currently, California has no game options due to the state’s pari-mutuel statutes. Additionally, California […]

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News: Tree Care Marketing Company Founder Reveals a Simple System to Increase Sales by 30% Overnight | CitizenWire

EXTON, Pa. /CitizenWire/ — Tree Leads Today (TLT) founder Don Dowd is revealing a simple system that he says can increase tree care sales by 30% overnight. The system involves sending a follow-up letter to homeowners who have received an estimate for the tree care company’s services. Dowd refers to this system as “the 60-cent […]

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News: Neotrope Nonprofit PR Grants Application Deadline for 2023 is April 1 – No Foolin! | CitizenWire

TEMECULA, Calif. /CitizenWire/ — Neotrope®, a 40-year-old marketing and entertainment company, reminds U.S. 501(c)(3) charities “doing good” that they have until April 1, 2023 to apply for this year’s JL Simmons Nonprofit PR Grant program. Ten worthy causes will each receive $3,000 of in-kind donations for PR and marketing support via Neotrope’s Send2Press® Newswire, for […]

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News: Send2Press Newswire Enhances its ‘Social Flurry’ Program to Further Amplify News Reach and Engagement through Grassroots Social Share | CitizenWire

TEMECULA, Calif. /CitizenWire/ — Send2Press®, a newswire service of Neotrope®, launched in 2000, announced today an expansion of its “Social Flurry” news amplification tools. Send2Press began promoting client news content via social media in 2005, with the nascent launch of the original social sites. Its Social Flurry℠ program helps clients engage staff, friends, and clients […]

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News: Charles Communications Associates Celebrates 20 Years in 2023 – Wine Marketing Agency Reflects on Two Decades of Excellence | CitizenWire

SAN FRANCISCO, Calif. /CitizenWire/ — This year marks the 20th anniversary for Charles Communications Associates (CCA), a leading wine marketing firm headquartered in San Francisco, California. What began at the dining room table of founder Kimberly Charles in 2003 with her first client, noted actor and vintner Fess Parker, has grown over the last twenty […]

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News: Bash Foo Moves from Marketing to Sales Enablement | CitizenWire

DAYTON, Ohio /CitizenWire/ — Bash Foo, specializing in web design, SEO, creative services, and digital marketing, announced today the introduction of Fractional CMO and Sales Enablement to its popular service offerings. The new services augment and highlight Bash Foo’s continued expansion, enhancing its clients’ sales and revenue goals.

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News: Neotrope and Send2Press Announce 2023 JL Simmons Nonprofit PR Grants | CitizenWire

TEMECULA, Calif. /CitizenWire/ — Neotrope®, a 40 year old marketing and entertainment company, announced today that it is now accepting applications from U.S. based 501(c)(3) charities “doing good” for its JL Simmons Nonprofit PR Grants program. For 2023 ten worthy causes will each receive $3,000 of in-kind donations for PR and marketing support via Send2Press® […]

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News: Pittsburgh Internet Consulting Announces Rebrand as PIC | CitizenWire

PITTSBURGH, Pa. /CitizenWire/ — Pittsburgh Internet Consulting announced today that it has rebranded to effectively align with its core mission as a growth-oriented marketing agency. The company’s name is now PIC, and its new logo and messaging reflect a dedication to PIC’s creative and value-based Walk With You Marketing™ approach.

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News: Valo Media and OptionsSwing Partner to Bring Innovative User-Generated Content Solutions to the Online Education Market | CitizenWire

WESTBOROUGH, Mass. /CitizenWire/ — Valo Media, a user-generated content (UGC) agency, announced today that it has entered into a strategic partnership with OptionsSwing, an online education technology company. This new partnership will bring innovative solutions for strategic marketing initiatives as well as brand new content that will help OptionsSwing reach and engage a wider global […]

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News: WordSphere Announces $6.8M Acquisition of DrupalWare | CitizenWire

PALO ALTO, Calif. /CitizenWire/ — WordSphere LLC, a leading Palo Alto based tech company, announced today the completion of its acquisition of DrupalWare. DrupalWare, a tech company known for its cutting-edge software solutions, is one of the leading Drupal development agencies in the USA, responsible for sites like Tesla and Pfizer.

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News: MMI appoints Rob Pommier as Regional Director of Enterprise Sales | CitizenWire

SALT LAKE CITY, Utah /CitizenWire/ — Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, announced today it has added industry veteran Rob Pommier to the enterprise sales team as regional director. Pommier will be tasked with expanding MMI’s growing roster of mortgage enterprise […]

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News: MMI Receives Growth Investment from WestView Capital Partners | CitizenWire

SALT LAKE CITY, Utah /CitizenWire/ — Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, announced today that it has received a growth investment from WestView Capital Partners (WestView), a Boston-based private equity firm focused exclusively on middle market growth companies.

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News: Sales Boomerang releases Q4 2022 Mortgage Market Opportunities Report | CitizenWire

OWINGS MILLS, Md. /CitizenWire/ — Sales Boomerang, the mortgage industry’s top-rated automated borrower intelligence and retention system, and Mortgage Coach, a platform empowering mortgage lenders to educate borrowers with interactive home loan presentations, today announced the release of Sales Boomerang’s latest Mortgage Market Opportunities Report.

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News: Sokal Showcases Digital Ad Products and Website Technology at NADA Show 2023 | CitizenWire

RALEIGH, N.C. /CitizenWire/ — Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Dallas, Texas beginning on January 27, 2023. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.

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News: Legacy Launch Pad Podcast Changes Podcast Name to ‘On Good Authority’ | CitizenWire

LOS ANGELES, Calif. /CitizenWire/ — Legacy Launch Pad Publishing announced today that it is updating its publishing podcast name to “On Good Authority: Publishing the Book that Will Build Your Business.” The podcast, which has been named one of the best publishing podcasts by LA Weekly, Feedburner and Kindlepreneur, among others, has long been hosted […]

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News: The SHE LAB™ announces the launch of Insight Salons – a new and faster way for brands to unearth actionable insights from women consumers to global brands | CitizenWire

MIAMI, Fla. /CitizenWire/ — Insight Salons offer a new way for brands to gain insights quickly from women consumers. The SHE LAB has curated a proprietary panel of women representing a myriad of voices and points of view across the U.S., and is making them available to brands and insight managers in bi-weekly showcases, called […]

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News: Alliance Group Expands Video Marketing Department with Hire of Assistant D/E | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Alliance Group, an Atlanta-based insurance marketing organization, announced the hire of Josh Thompson as Assistant Director / Assistant Editor. The move comes as part of a recent series of personnel moves to reflect the company’s growing needs as they continue to expand.

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