BOGOTA, Colombia — Nearly half a million Colombians logged on to SantosPresidente.com between June 1st and June 20th, the second round Presidential elections to follow the Santos campaign and the Candidate’s initiatives, turning the tide in this historic political victory. In under 72 hours, 1,076 individual Web pages, comprising the first-ever Virtual Headquarters used for […]
BOGOTA, Colombia — In only two weeks, the Santos Presidential campaign has managed to slingshot the candidate across social networks such as Facebook, Twitter, YouTube, hi5, Delicious and WordPress. Santos’ Facebook fans were at 70,409 before the Web 2.0 campaign began, and now number 148,750 within 15 days.
BOGOTA, Colombia — The Web 2.0 Victory Team set up by presidential candidate Juan Manuel Santos, has recently been attacked through various online media. These attacks have ranged from fake profiles or groups on Twitter and Facebook, to misleading or abusive comments on blogs. In response, the Web 2.0 Victory Team, lead by Santiago Valencia, […]
BOGOTA, Colombia — Political campaigns in Latin-America have always been marked by traditionalism, manifestations, crowded plazas and message distribution through traditional media such as television, billboards, written press and radio. Never before has voter outreach been conducted through the Internet and other new media technologies.
