NEW YORK CITY, N.Y. /CitizenWire/ — Executive Producers Eric Conte and Dan Weinreich of Content.23 Media, Inc. return to produce the global media industry event, the IAB 2021 Podcast Upfront, right on the heels of last week’s IAB 2021 NewFronts.
Tag Archives | Advertising and Marketing
News: Sales Boomerang integration with Volly enables lightning-fast lead response for increased mortgage loan volume and customer retention | CitizenWire
WASHINGTON, D.C. /CitizenWire/ — Sales Boomerang, the industry’s top-rated automated borrower intelligence and retention system, today announced its integration with Volly, an industry-leading provider of SaaS-based fintech and creative marketing services to the financial services industry.
News: Local Community Gift Card Program Shows up to 8X ROI on Federal Funds Invested to Help Small Businesses in Pandemic Recovery | CitizenWire
MENLO PARK, Calif. /CitizenWire/ — As communities strive to help their local businesses weather the pandemic storm, Yiftee has grown to more than 270 Community eGift Cards across the United States and executed 74 “Buy-One-Get-One” programs. These programs enlist entire communities in purchasing eGift Cards that can only be spent at local businesses, where the […]
News: Top of Mind launches ‘Retention Center’ to help loan originators foster customer loyalty | CitizenWire
ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced it has launched the Surefire CRM Retention Center to help loan originators (LOs) foster loyalty among their clients.
News: Tapcheck Announces New Website Launch | CitizenWire
LOS ANGELES, Calif. /CitizenWire/ — Tapcheck, a leading financial service provider that offers an innovative and easy-to-integrate financial wellness benefit that allows employers to give employees the ability to access their earned wages before payday, today announced the launch of its new website.
News: Sokal Selected as Certified Digital Ad Provider in INFINITI IMP | CitizenWire
RALEIGH, N.C. /CitizenWire/ — Sokal Digital, an automotive digital agency, announced today that it has been selected as a certified digital advertising provider in the INFINITI Marketing Program (IMP).
News: Leader in Automobile Dealer Marketing AutoAwards Launches new App | CitizenWire
ODESSA, Del. /CitizenWire/ — Automobile dealerships who work with AutoAwards now have access to a new app to help promote their award programs to customers. Finding ways to keep customers more interested and engaged is a top priority for most automotive dealerships.
News: Energy Electronics Enlists the Saber Team Digital Marketing Firm | CitizenWire
MILFORD, Conn. /CitizenWire/ — Energy Electronics has announced that it has hired the Saber Team to expand their online operations through comprehensive SEO and digital marketing strategies.
News: Two Yiftee Communities Win Award at the Main Street Now Conference | CitizenWire
MENLO PARK, Calif. /CitizenWire/ — On April 12, 2021, the Main Street Now Conference awarded six U.S. communities with the Main Street Forward Award, Yiftee, Inc. announced today. The award celebrates “forward-thinking Main Street recovery and resilience efforts at this unique and challenging moment.” The winners were selected by a national jury of economic development […]
News: Sales Boomerang and Insellerate combine real-time borrower intelligence and marketing automation to supercharge mortgage customer engagement | CitizenWire
WASHINGTON, D.C. /CitizenWire/ — Sales Boomerang, the industry’s top-rated automated borrower intelligence and retention system, has expanded its integration with leading mortgage customer experience platform Insellerate.
News: SeQuel Response Announces New Equity Partner | CitizenWire
EDEN PRAIRIE, Minn. /CitizenWire/ — SeQuel Response is pleased to announce that its recently promoted President & Chief Strategist, Erik Koenig, is now an official equity partner in the agency. Effective April 1, 2021, Koenig joins founding partners Jay Carroll, Co-Founder & CEO and Tom Rothstein, Co-Founder.
News: Mortgage Bankers Association Honors Top of Mind’s David Orsini as a 2021 Tech All-Star for Pioneering Advancements in Mortgage Marketing Technology | CitizenWire
ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced Chief Product Officer David Orsini has been named a 2021 Tech All-Star by the Mortgage Bankers Association (MBA).
News: Market Defense launches its latest research on Purpose-Driven Brands and Amazon | CitizenWire
NASHVILLE, Tenn. /CitizenWire/ — Market Defense, the most sought-after Amazon Agency for Beauty and Passion Brands, published its latest research today, detailing the rise of Purpose Driven Brands and Amazon.
News: Fanplayr Issued U.S. Patent on Segmentation as a Service | CitizenWire
PALO ALTO, Calif. /CitizenWire/ — Fanplayr, a leader in online behavioral personalization and artificial intelligence for the past decade, announced that the United States Patent and Trademark Office (USPTO) has issued U.S. Patent No. 10,958,743 which is related to the use of true first party observed data to offer behavior personalization focused on growing revenues […]
News: Indigo in Motion: long-time studio is in high gear and on a new path | CitizenWire
ATLANTA, Ga. /CitizenWire/ — For more than 20 years Indigo Studios has been creating beautiful CGI content for its long-standing clients like Caterpillar, Ford, Daimler AG and Hasbro, to name a few. Once again, Indigo has pushed the creative bar even further by launching Indigo in Motion.
News: Top of Mind Welcomes Former MonitorBase Chief Revenue Officer and Mortgage Industry Veteran Rick Webster as VP of Client Strategy | CitizenWire
ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, announced it has added mortgage and marketing expert Rick Webster as VP of client strategy.
News: Sales Boomerang Becomes Affiliate Member of ACUMA, Bringing New Tools for Member Retention to Credit Unions | CitizenWire
WASHINGTON, D.C. /CitizenWire/ — Sales Boomerang, the industry’s top-rated automated borrower intelligence and retention system, today announced it has joined the American Credit Union Mortgage Association (ACUMA) as an affiliate member.
News: Top of Mind Debuts Bidirectional Connection Between Its Surefire Automated Mortgage Marketing Platform and Salesforce CRM | CitizenWire
ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind) today announced the debut of a bidirectional data connection between Surefire, the number-one platform for automated mortgage marketing, and Salesforce, the world’s most popular enterprise CRM.
News: Kalyagen Announces Release of ‘The Stemregen Effect’ Commercial with Three Former UCLA Players to Coincide with the Bruins Advancing to the Final Four | CitizenWire
AUSTIN, Texas /CitizenWire/ — Kalyagen™ is pleased to announce the release of its “The Stemregen Effect” social media ad featuring former UCLA Bruins and NBA players Niguel Miguel, Marques Johnson and Mitchell Butler to promote STEMREGEN®, a natural stem cell enhancer documented to increase the number of circulating stem cells by stimulating Endogenous Stem Cell […]
News: Top of Mind’s Surefire CRM Integrates with LendingPad LOS to Streamline Communication Throughout the Loan Origination Process | CitizenWire
ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced an integration between its Surefire CRM and the LendingPad(r) suite of loan origination solutions (LOS).
News: Sokal Signs Advantage Toyota | CitizenWire
RALEIGH, N.C. /CitizenWire/ — The flourishing advertising agency, Sokal, recently became agency of record for Advantage Toyota. Branching out into the Midwest, Sokal will cover full-service advertising to the Calumet City dealership including websites and digital services.
News: Entrinsik Announces Multiple Hires to the Informer Development Team | CitizenWire
RALEIGH, N.C. /CitizenWire/ — Entrinsik, Inc., the leader in intuitive business intelligence, announced the addition of 5 new employees to the Informer Development team. The announcement comes as Entrinsik has seen increased demand for its Informer business intelligence software.
News: Sales Boomerang and Usherpa Expand Partnership to Set Mortgage Lenders Up for Success in 2021 Purchase Market | CitizenWire
WASHINGTON, D.C. /CitizenWire/ — Sales Boomerang, the industry’s top-rated automated borrower intelligence and retention system, has expanded its partnership with Usherpa, a marketing and customer relationship management (CRM) platform for Realtors and mortgage lenders.
News: Fanplayr Announces Launch in UK to Meet Global Demand for E-commerce Personalization | CitizenWire
PALO ALTO, Calif. /CitizenWire/ — Fanplayr, the leader in online behavioral personalization and artificial intelligence, accelerates its global growth plans with the opening of new offices in London and Manchester and three new senior appointments in the UK.
News: XLNT Foods’ Website Gets Facelift Just in Time for National Tamale Day | CitizenWire
LONG BEACH, Calif. /CitizenWire/ — XLNT Foods, the oldest continuously operating Mexican food brand in the United States, is no stranger in the supermarket aisle. It’s been producing small batch tamales and chili con carne with the same authentic recipe since 1894, but knows its marketing could benefit from more variety.
News: Content.23 Media Returns as Exclusive Production Partner of the IAB 2021 NewFronts | CitizenWire
NEW YORK CITY, N.Y. /CitizenWire/ — Executive Producers Eric Conte and Dan Weinreich of Content.23 Media, Inc. return to produce the global media industry event, the IAB 2021 NewFronts. In producing this year’s NewFronts, Content.23 Media will leverage its best-in-class live production skills and industry-leading live video production technology.
News: Voices Announces 2020 Voicey Award Winners for Voice Over Industry | CitizenWire
LONDON, Ontario /CitizenWire/ — Voices announced the winners of the 2020 Voicey Awards through a week-long social media campaign. The leading marketplace for voice over services hosts these awards annually to showcase the voice actors who are at the top of their craft.
News: 150 New Industrial Manufacturing Planned Industrial Project Reports – February 2021 Recap | CitizenWire
JACKSONVILLE, Fla. /CitizenWire/ — SalesLeads announced today the February 2021 results for the new planned capital project spending report for the Industrial Manufacturing industry. The Firm tracks North American planned industrial capital project activity.
News: Kiosk Manufacturer Association announces 2021 Interactive Kiosk Market Research Report | CitizenWire
DENVER, Colo. /CitizenWire/ — The Kiosk Association announces the release “U.S. Self-Service Kiosks” market research report. 134 pages and 34 graphics covering Market Drivers for the unattended self-service kiosk market.
News: Millions of American Women Are Actively Engaging With The Life-Affirming Social Media Account ‘Giving Everyday’ | CitizenWire
GREAT NECK, N.Y. /CitizenWire/ — The Instagram and Facebook accounts of the Giving Everyday Charitable Trust, a 501(c)(3) non-profit organization promoting American unity and societal healing via simple (but profound) acts of kindness, are achieving immense audience engagement rates, far surpassing industry standards.
News: Top of Mind’s ‘Surefire Lookbook’ Helps Mortgage Lenders Showcase Their Marketing Assets to Prospective Loan Officers | CitizenWire
ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today released a new feature designed to aid mortgage lenders with the recruiting process.
News: Influencer-Driven Beauty and Wellness Brand Everra Reaches Milestone of 13,000 Brand Influencers and Successfully Launches Two New Global Markets | CitizenWire
SALT LAKE CITY, Utah /CitizenWire/ — Within its first year of selling, beauty and wellness brand Everra has collaborated with more than 13,000 Influencers from across the United States, Canada, and the U.K. At the beginning of February, Everra successfully expanded its Influencer platform to both Australia and New Zealand.
News: International Branded Product Solutions company LR Paris accelerates growth with opening of three new markets in the US | CitizenWire
NEW YORK, N.Y. /CitizenWire/ — LR Paris, the leading Fully Integrated Agency offering Branded Product Solutions since 1959, announced the appointment of three Business Development Directors: Jeff Davis in Charlotte, Craig Foy in Atlanta, and Michael Phares in Chicago.
News: Sokal Signs Keffer Volkswagen | CitizenWire
RALEIGH, N.C. /CitizenWire/ — Sokal, a leader in the automotive advertising world, recently signed as agency of record for Keffer Volkswagen. Beginning on March 1, 2021, Sokal will provide a full range of digital and traditional advertising services.
News: Faith James CEO and Founder of The Personal Branding Consultancy, LLC Wins Ave Maria’s 2021 Alignable Local Business Person Of The Year Contest | CitizenWire
AVE MARIA, Fla. /CitizenWire/ — The largest online referral network for small businesses, Alignable.com is announcing the results of its month-long North American search for local business leaders who’ve gone above and beyond to help peers during the COVID Crisis. Today, Alignable’s network is honoring Faith James of The Personal Branding Consultancy as Ave Maria’s […]
News: Sokal Signs Burnworth-Zollars (BZ) Auto Group | CitizenWire
RALEIGH, N.C. /CitizenWire/ — East Coast Automotive advertising agency, Sokal, signed to be the agency of record for the Indiana based Burnworth-Zollars (BZ) Auto Group. Starting immediately, Sokal will initiate plans for the multi-rooftop auto group that will include a full range of traditional and digital advertising services.
News: Top of Mind Elevates Nick Belenky to Chief Revenue Officer | CitizenWire
ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, announced the promotion of Nick Belenky to chief revenue officer. In this elevated role, Belenky will lead Top of Mind’s marketing, sales and customer experience teams.
News: Kalyagen Announces Launch of ‘Stem the Tide of Time’ Campaign Featuring NBA Hall of Fame Finalist Marques Johnson | CitizenWire
AUSTIN, Texas /CitizenWire/ — Kalyagen is pleased to announce the launch of its “Stem the Tide of Time” social media campaign featuring former UCLA Bruin and Milwaukee Buck All-Star Marques Johnson to promote STEMREGEN;, a natural stem cell enhancer documented to increase the number of circulating stem cells by stimulating Endogenous Stem Cell Mobilization (ESCM).
News: Colby Group Achieves Meteoric Growth and Hires Two New Executives | CitizenWire
ANNAPOLIS, Md. /CitizenWire/ — The Colby Group (TCG) announced today that, after growing by 85% in 2020, it is poised in 2021 to continue its growth path with its recent investment in two new hires, Max Warren as Chief Growth Officer, and Brian Carter as Chief Marketing Officer.
News: Dynamic Facebook Posting Tool for Social Media Managers and Individuals | CitizenWire
REDDING, Conn. /CitizenWire/ — Burroughs Media has developed a dynamic new tool for social media managers and individuals posting on Facebook, the Ultimate Poster for Facebook, a Chrome browser extension. It posts to up to 20 groups in one click! This extension has grown quickly with currently over 10,000 users.