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Tag Archives | Advertising and Marketing

News: Top of Mind launches ‘Retention Center’ to help loan originators foster customer loyalty | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced it has launched the Surefire CRM Retention Center to help loan originators (LOs) foster loyalty among their clients.

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News: Two Yiftee Communities Win Award at the Main Street Now Conference | CitizenWire

MENLO PARK, Calif. /CitizenWire/ — On April 12, 2021, the Main Street Now Conference awarded six U.S. communities with the Main Street Forward Award, Yiftee, Inc. announced today. The award celebrates “forward-thinking Main Street recovery and resilience efforts at this unique and challenging moment.” The winners were selected by a national jury of economic development […]

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News: Mortgage Bankers Association Honors Top of Mind’s David Orsini as a 2021 Tech All-Star for Pioneering Advancements in Mortgage Marketing Technology | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced Chief Product Officer David Orsini has been named a 2021 Tech All-Star by the Mortgage Bankers Association (MBA).

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News: Fanplayr Issued U.S. Patent on Segmentation as a Service | CitizenWire

PALO ALTO, Calif. /CitizenWire/ — Fanplayr, a leader in online behavioral personalization and artificial intelligence for the past decade, announced that the United States Patent and Trademark Office (USPTO) has issued U.S. Patent No. 10,958,743 which is related to the use of true first party observed data to offer behavior personalization focused on growing revenues […]

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News: Top of Mind Welcomes Former MonitorBase Chief Revenue Officer and Mortgage Industry Veteran Rick Webster as VP of Client Strategy | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, announced it has added mortgage and marketing expert Rick Webster as VP of client strategy.

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News: Top of Mind Debuts Bidirectional Connection Between Its Surefire Automated Mortgage Marketing Platform and Salesforce CRM | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind) today announced the debut of a bidirectional data connection between Surefire, the number-one platform for automated mortgage marketing, and Salesforce, the world’s most popular enterprise CRM.

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News: Kalyagen Announces Release of ‘The Stemregen Effect’ Commercial with Three Former UCLA Players to Coincide with the Bruins Advancing to the Final Four | CitizenWire

AUSTIN, Texas /CitizenWire/ — Kalyagen™ is pleased to announce the release of its “The Stemregen Effect” social media ad featuring former UCLA Bruins and NBA players Niguel Miguel, Marques Johnson and Mitchell Butler to promote STEMREGEN®, a natural stem cell enhancer documented to increase the number of circulating stem cells by stimulating Endogenous Stem Cell […]

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News: Top of Mind’s Surefire CRM Integrates with LendingPad LOS to Streamline Communication Throughout the Loan Origination Process | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced an integration between its Surefire CRM and the LendingPad(r) suite of loan origination solutions (LOS).

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News: Sales Boomerang and Usherpa Expand Partnership to Set Mortgage Lenders Up for Success in 2021 Purchase Market | CitizenWire

WASHINGTON, D.C. /CitizenWire/ — Sales Boomerang, the industry’s top-rated automated borrower intelligence and retention system, has expanded its partnership with Usherpa, a marketing and customer relationship management (CRM) platform for Realtors and mortgage lenders.

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News: XLNT Foods’ Website Gets Facelift Just in Time for National Tamale Day | CitizenWire

LONG BEACH, Calif. /CitizenWire/ — XLNT Foods, the oldest continuously operating Mexican food brand in the United States, is no stranger in the supermarket aisle. It’s been producing small batch tamales and chili con carne with the same authentic recipe since 1894, but knows its marketing could benefit from more variety.

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News: Content.23 Media Returns as Exclusive Production Partner of the IAB 2021 NewFronts | CitizenWire

NEW YORK CITY, N.Y. /CitizenWire/ — Executive Producers Eric Conte and Dan Weinreich of Content.23 Media, Inc. return to produce the global media industry event, the IAB 2021 NewFronts. In producing this year’s NewFronts, Content.23 Media will leverage its best-in-class live production skills and industry-leading live video production technology.

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News: Millions of American Women Are Actively Engaging With The Life-Affirming Social Media Account ‘Giving Everyday’ | CitizenWire

GREAT NECK, N.Y. /CitizenWire/ — The Instagram and Facebook accounts of the Giving Everyday Charitable Trust, a 501(c)(3) non-profit organization promoting American unity and societal healing via simple (but profound) acts of kindness, are achieving immense audience engagement rates, far surpassing industry standards.

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News: Top of Mind’s ‘Surefire Lookbook’ Helps Mortgage Lenders Showcase Their Marketing Assets to Prospective Loan Officers | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today released a new feature designed to aid mortgage lenders with the recruiting process.

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News: Influencer-Driven Beauty and Wellness Brand Everra Reaches Milestone of 13,000 Brand Influencers and Successfully Launches Two New Global Markets | CitizenWire

SALT LAKE CITY, Utah /CitizenWire/ — Within its first year of selling, beauty and wellness brand Everra has collaborated with more than 13,000 Influencers from across the United States, Canada, and the U.K. At the beginning of February, Everra successfully expanded its Influencer platform to both Australia and New Zealand.

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News: International Branded Product Solutions company LR Paris accelerates growth with opening of three new markets in the US | CitizenWire

NEW YORK, N.Y. /CitizenWire/ — LR Paris, the leading Fully Integrated Agency offering Branded Product Solutions since 1959, announced the appointment of three Business Development Directors: Jeff Davis in Charlotte, Craig Foy in Atlanta, and Michael Phares in Chicago.

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News: Faith James CEO and Founder of The Personal Branding Consultancy, LLC Wins Ave Maria’s 2021 Alignable Local Business Person Of The Year Contest | CitizenWire

AVE MARIA, Fla. /CitizenWire/ — The largest online referral network for small businesses, Alignable.com is announcing the results of its month-long North American search for local business leaders who’ve gone above and beyond to help peers during the COVID Crisis. Today, Alignable’s network is honoring Faith James of The Personal Branding Consultancy as Ave Maria’s […]

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News: Top of Mind Elevates Nick Belenky to Chief Revenue Officer | CitizenWire

ATLANTA, Ga. /CitizenWire/ — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, announced the promotion of Nick Belenky to chief revenue officer. In this elevated role, Belenky will lead Top of Mind’s marketing, sales and customer experience teams.

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News: Kalyagen Announces Launch of ‘Stem the Tide of Time’ Campaign Featuring NBA Hall of Fame Finalist Marques Johnson | CitizenWire

AUSTIN, Texas /CitizenWire/ — Kalyagen is pleased to announce the launch of its “Stem the Tide of Time” social media campaign featuring former UCLA Bruin and Milwaukee Buck All-Star Marques Johnson to promote STEMREGEN;, a natural stem cell enhancer documented to increase the number of circulating stem cells by stimulating Endogenous Stem Cell Mobilization (ESCM).

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News: Dynamic Facebook Posting Tool for Social Media Managers and Individuals | CitizenWire

REDDING, Conn. /CitizenWire/ — Burroughs Media has developed a dynamic new tool for social media managers and individuals posting on Facebook, the Ultimate Poster for Facebook, a Chrome browser extension. It posts to up to 20 groups in one click! This extension has grown quickly with currently over 10,000 users.

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News: Tech Giant Facebook ‘Censoring’ Small Business | CitizenWire

CHICAGO, Ill. /CitizenWire/ — Nana’s All Purpose Alkaline Seasoning, a premium Himalayan Salt based alkaline blend sold direct to consumers, at nanaseasoning.com, in an 8.4-ounce bottle is being “censored” by Facebook, says Changing The World Foods, LLC. Since October 27, 2020 Facebook has stopped this small business and others from placing paid advertisements.

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News: Remote Control Grapplesaw Crane Lease Model Innovator, Justin Hartmann (Canary Tree), Partners with Tree Leads Today | CitizenWire

JACKSONVILLE, Fla. /CitizenWire/ — Don Dowd, owner of tree lead marketing company Tree Leads Today, announced his new partnership with Justin Hartmann of Canary Tree. As soon as Don Dowd saw Justin Hartmann’s short-term grapplesaw crane leasing model, he knew it was the perfect solution for his clients who struggle to keep pace with their […]

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News: Breaking Hits App Turns Up the Volume on Amplified Authentic Opinions in the Music Business | CitizenWire

LOS ANGELES, Calif. /CitizenWire/ — Breaking Hits, an organized aggregator of an authentic opinion App, is ramping up to launch its pilot program. The first will focus on the Super Bowl and the second on Valentine’s Day. Both will ask, “Retire or fire?” and ask music and non-music related questions. It’s a new voice that […]

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